Thursday, November 7, 2013

Front Street fails to sell at auction, for sale again.

Updated: After failing to sell at auction on November 4, this wonderful attraction is now listed for sale again by Schow Realty.

The real and personal property are valued at $470,000. The auction price dipped to $200,000 and still failed to attract a bidder. Just read the article below to find the Trip Advisor reviews that tell how much visitors LOVE Front Street! Sadly, if it doesn't attract a buyer, it will be auctioned off piecemeal next spring.

According to the Omaha World Herald article, Front Street attracts 48,000 visitors each year, and they do very little advertising - with a little effort on Social Media, this could rise significantly! So, c'mon someone - this is a bargain, and if you want to work hard to put your own stamp on it, you can take Front Street into the future!

Ogallala became famous as a wide-open, lawless end-of-the-Texas-trail town in the 1870's. That spirit has lived on throughout the years at the Front Street Steakhouse and Crystal Palace Saloon. Now, it's time for a new chapter in the life of the iconic attraction. The current owner is part of the original group of investors who built the attraction in the 1960's. He's ready to move on, and that spells opportunity for another investor to continue the tradition into the 21st century.

My favorite memories of Front Street are taking friends and family to the Crystal Palace Review each year. These incredibly talented young people perform in the longest-running summer stock theater in Nebraska. The show celebrated its 50th consecutive year in the summer of 2012. Three Miss Nebraska's have been part of the cast, and the shootouts, music and humor are unforgettable.

We're not the only ones who have enjoyed it, either. Just check out the reviews for the attraction on Trip Advisor. Not only are they a favorite for leisure travelers throughout the summer, they also cater to bus groups, and there's a unique meeting and banquet hall for a unique setting for your special event. The attraction is located right along the Lincoln Highway Byway, and there is an active local tourism promotion organization to partner in being successful.

In 2010, the operation was offered for sale, but the Rezacs have continued to operate it and now have chosen the auction way to pass the attraction on to the next generation.

Local all-star auction company Schow Realty and Auction have the sale, and you can read all of the details for what is included on their website. The auction takes place at 10:30am MT on November 4 at Front Street, 519 E. First St., Ogallala.
Here are the details:
  • Offered as a going business - turnkey.
  • Steakhouse with seating for 100.
  • Saloon and stage area with seating for 140.
  • Fully equipped kitchen.
  • Event center upstairs featuring 2 large bar areas and dance floor.
  • Museum showcasing the “Old West” and cattle drive days when Ogallala was the end of the Texas Trail.
  • Tourism highlight for thousands each year!
Besides all of that, there are two leases - Makenzi's gift shop and Silver Eagle Art Gallery, so you're already on your way to success!

Plus, I'll mention here the amazing partnerships that can be had at the Nebraska Tourism Commission. If there are any folks who want an attraction like this to succeed, it's them, and they will do everything they can to help you be successful.

So, c'mon and join us down at Front Street (anyone who has ever been to the stage show will understand that!) and be a part of the Nebraska Tourism Industry. You know you've been looking for that unique opportunity, and this certainly is that!

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